The NHL should put the Penguins in as many Winter Classics as possible
We're not going to "Fire Joe Morgan" him (because we like him and he didn't spew total nonsense) but Tony from the Confluence had these thoughts about further Pittsburgh participation in the Winter Classic, summed up in this one block:
Just say no, Penguins...Let teams play that haven’t experienced it yet, like the Caps, Wild, Rangers, Devils or Avalanche.
I don't get it and I don't like it. The Penguins are the biggest draw the NHL has going. They have the most popular and recognizable player in the sport and as reigning Stanley Cup champions, they're the best team to boot. That is exactly what the NHL should showcase, over and over again.
Mind-bogglingly I find myself agreeing with Matthew Barnaby, who on ESPN the other day noted the similarities between what the NBA does on Christmas day and the NHL's new tradition of the New Year's Day outdoor game. The NBA has trotted out the Los Angeles Lakers and Kobe Bryant (the most recognizable franchise in their league led by one of the biggest stars) for 11 straight years on Christmas.
Lately, they've been including LeBron James in the mix, and casual fans -- the main audience targeted on the holidays -- have eaten it up. Obviously there's a world of difference between basketball and hockey in relation to star power, but this is what's made the NBA a success: Lakers. Kobe. LeBron. The name factor and star factor is, and should be, huge.
The NHL has Sidney Crosby and they have Alex Ovechkin. One of them --or better BOTH of them-- should be featured in every single Winter Classic, until bigger stars rise. You want to showcase your best, not just a cool stadium.
Wrigley Field and Fenway Park have been the biggest draws of the past two Winter Classics. The casual fan might flip it on NBC to see what hockey looks like at a classic baseball stadium, but after having it at Yankee Stadium (which is almost surely where it'll be for 2011), that novelty will have about worn off. We're running out of novelty venues. The atmosphere of the outdoor stadium will always be important but It's time to let the players, and not the baseball park, put the show on.
Ask about any intelligent hockey fan, though they might disagree on the order, but they'd admit that Crosby, Ovechkin and Evgeni Malkin are the game's three most skilled offensive players. The idea of the Winter Classic should be to spotlight the game's best and brightest. The top 3 players play on two teams, it's a match made in heaven and too simple to screw up.
While it's nice to share the wealth of letting other teams with great players too get their chance, it comes down to maximizing what the marquee stars of the league can do. It should be the Pittsburgh Penguins responsibility as an NHL franchise, to elevate the state of the game for the rest of their partner franchises in the NHL. Who thinks NBC (or anyone really) would want a Wild v. Avalanche next year or, (outside of the NY market) a Devils v. Rangers game? Doesn't perk my interest, and I couldn't see "Joe Sportsfan" giving it much a chance either.
On the other hand, you hype up a Crosby v. Ovechkin battle and attention will follow. That the two don't like each other much anyways only adds fuel to the fire. Even if we die-hard fans are tired of the ceaseless attention those two players get, the "average" fan needs something to latch on to. Crosby and Ovechkin put on a classic battle last spring, why not incorporate that into the tradition of the Winter Classic?
Sure teams and markets like Chicago, Detroit, Philly, New York, St. Louis and LA deserve and need to be highlighted. But the game has to be sold around the stars. At some point the star of the show isn't going to be a novelty like the venue, it's going to have to be the players and the product. What better way than to let the best and highest profile do it?
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You make some solid points
Id also like to add that I think there should be more outdoor games. Im sure people will say that the novelty would wear off, and they have a point, but hockey was meant to be played outdoors and it’s just more fun watching it outdoors.
Beadlemaniacs - Award winning* college basketball blog
I don’t know. I really dislike the idea of any one team or just a couple of players being the “face” of the league. (I say this as someone who didn’t grow up with hockey and ultimately became a Penguins, and hockey, fan because I was impressed by how Crosby and Malkin moved and worked with their teammates. IOW, the kind of person the NHL might want to attract with the Classic.)
As long as we’re comparing hockey with other sports, I keep thinking about how Dale Earnhardt, Jr. got burdened with being the most popular driver in NASCAR. The poor guy wanted to be half the driver his daddy was and became the figurehead of a fan cult. (One that annoys me crazy, too.) He’s never been the best driver, but he’s gone from above average to below average—he hasn’t even won in two years. A couple years ago, you could quite easily see him in two or three commercials in a row during a race. Junior ended up losing his focus, and there’s a backlash against him.
I don’t think Sidney Crosby is in quite that situation. His father is thankfully alive and was never a star, and he’s got way more talent in his sport than Junior ever did in his. But we see how his omniprescence makes fans of other teams downright hate him, and by extension, the Penguins. Ovechkin’s getting some of that too as he’s promoted more. I don’t want to see either player lose their focus or make other fans sick to death of them. I think there needs to be several faces of the NHL, and I think attention needs to be spread out more. The sport as a whole can only benefit from that.
"Darling, you say Brooks Orpik 'checked' that guy. He did not 'get under him and put him into the wall'."--Beloved to me, Winter 2007
Cocktails With the Penguins, where Pens fans toast victories and drown defeats.
I was a fan of Dale Sr. when he was alive, but the attraction for many to Junior baffles me. I know it’s because of the name, but frankly he’s just not really that good. I suppose if he wasn’t a stud, he wouldn’t have that problem, either. Let’s face it, Kyle Petty didn’t have any star power just because of his daddy’s name. Dude could break mirrors.
I don’t really watch the sport anymore, but in the few occasions I do, I pull for the foreigners, mainly Montoya. Someday he’s gonna show the Good Old Boys how to drive a race car.
Bring further exposure to the NHL in any way possible...
In regard to the Winter Classic, marquee names and matchups are of the utmost essence. If you want to build exposure and new fans, something like an Avs vs. Wild matchup won’t cut it. Pens/Caps has so much potential drama; as you said, the top 3 recognizable names in the league; and two of the league’s most exciting teams (well, the most exciting team, in the Pens, and the great selfish one in Ovechkin).
I would argue, however, that the outdoor “novelty”, at least for now, needs to continually be exploited each year. While I agree that the quality of the game of hockey itself can be the ultimate attraction, don’t underestimate the fickle, A.D.D.-like nature of the average American viewer…especially those with prior sporting interests and apathy toward hockey. Yes, Wrigley and Fenway were historic locations, and surely attracted the curiosity of non-hockey viewers; yet, I believe that any outdoor stadium, year-to-year will pull in curious viewers, regardless of location.
And for the reasons mentioned above, I would also recommend moving the Winter Classic away from its New Year’s Day slot…possibly to the Saturday after New Year’s (or New Year’s Eve if Jan. 1 is on a Sunday…there are several possible scenarios). Competition with football bowl games – especially with the magnitude of yesterday afternoon’s games – will always hinder the potential of the Winter Classic. I’ll be honest, I DVR’d the Winter Classic to watch Bobby Bowden’s final game. Today would have been a more appropriate time for the WC, with lesser bowl games being featured.
Bottom line…with the quality of hockey to be seen in today’s NHL, viewership CAN be maximized – and in my opinion, with all that hockey has to offer for the average fan, the South is a prime target for new fans. However, it must be done in a tactful way, as not to compete with the already-entrenched interests and plans of potential, new viewers.
by Dixie's Football Pride on Jan 2, 2010 12:46 PM EST via mobile reply actions
Great point. I like the timing on New Years Day and establishing that tradition, sometimes on Jan 2nd people have to work and the holiday feeling (part of what makes it special) isn’t always around the weekend after Jan 1.
There’s always going to be conflicts (I flipped btw the hockey game, LSU/PSU and FSU/WVU) but I think the NHL can carve out a niche on new year’s.
You come at the king, you best not miss.
it's not like it's competing w/ the Rose Bowl.
I'm a Pens fan in Maryland.
by PensFanInMaryland on Jan 2, 2010 10:08 PM EST up reply actions
As a fan of the team, I totally disagree. Watching the Winter Classic in Buffalo was honestly one of the most boring games I’ve seen, atmosphere aside, given all the stoppages in play to repair the ice and the much slower overall tempo to the play.
Ask about any intelligent hockey fan, though they might disagree on the order, but they’d admit that Crosby, Ovechkin and Evgeni Malkin are the game’s three most skilled offensive players.
BUT YOU FORGOT DATSYUK AND ZETTERBERGeleven
/rabid Wings fan
Sigh, stupid SBN image formatting. That was supposed to be “! ! ! ! !oneone ! ! eleven” without the spaces. :(
I got it anyway, don’t worry! (I live with it.)
"Darling, you say Brooks Orpik 'checked' that guy. He did not 'get under him and put him into the wall'."--Beloved to me, Winter 2007
Cocktails With the Penguins, where Pens fans toast victories and drown defeats.
by GreenEyedLilo on Jan 2, 2010 12:56 PM EST up reply actions
I like the idea….As much as I agree that there need to be more “faces” in the league (and that it’s unfair to bash Crosby just because the “face” tag was dropped in his lap), Crosby, Geno, and Ovi are the 3 best guys in the league and I think it would be awesome to have them play on new years day every year.
871
Probably Rangers-Caps at Yankee Stadium next year.
While I like the idea of the league marketing the big three – Crosby, Malkin & Ovechkin – I think the league will continue to spread these games around. Eventually Toronto and the other more northerly teams will want one – so does Dallas – but after what happened at Ralph Wilson I think that baseball stadiums and college football stadiums will be used going forward as NFL stadiums are too difficult for the league to set up, and you couldn’t run events like today’s Old Timers game or the collegiate and scholastic games that are going to follow at Fenway. As long as NBC or a similar US network outlet is involved {the Versus New Years Eve preview show is also a good idea} with a New Years Day game this will flourish – but one a season is enough.
I see a game at PNC Park eventually, but it will be a while yet. At OSU much sooner. But you can’t ask for a better marketing event for the league and the sport.
Liked the way the US Olympic team was revealed also – those kids will never forget that, especially Tim Thomas greeting them the way he did.
It's always a great day or night for hockey - no matter the time or place!























